Community Research ServicesMarket Research Division - Preliminary Feasibility StudiesThis is our most basic analysis and an increasingly requested product. This report is a brief examination of current market conditions within a specific area or community, and provides a preliminary review of targeted areas that may have market potential.
This type of report allows Community Research analysts to provide market feasibility reviews at the earliest possible moment, giving our clients the necessary information on whether to proceed with a specific proposal, before valuable time and resources are put into the project. Since we roll the preliminary analysis costs into our overall market study fees, our clients do not experience any significant increase in pre-development costs, thereby making your site selection process more efficient.
These analyses can be customized by the client and will remain strictly confidential.
Turnaround Time: Typically two to three weeks
Pricing: $500 to $1,500 depending on type and size of community. Price is deducted from the overall price of a market study for the same area, if a market study is requested.
Information included: The following information is included in a typical Preliminary Feasibility Analysis. Information is provided in text format and summarizes general trends within the market area.
- Primary and Secondary market area delineation
- Brief demographic and income summary
- Brief review of rental market characteristics
- Recommendation of project type and characteristics, including:
- Project size
- Unit mix
- Unit sizes
- Income targeting
- Rental rates
- Unit amenities
- Development (common) amenities